For me, ideas at the speed of social
happen when the team mixes cultural trends with brand truths.
happen when the team mixes cultural trends with brand truths.
DEEP EDDY VODKA
THINKING:
THINKING:
LUNAZUL TEQUILA
JOHN FRIEDA
I invented this art direction thing called "Story Garnishes" as a way to challenge my team to put an element of humanity into product shots.